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STEVEN YOUNG WORLDWIDE
Typical assignments

NUTRITIONAL FOODS

Client: Multinational pharmaceutical company
Assignment:
Created ready-to-drink meal replacement for diabetics, from idea to store shelf for the company, which was new to the foods business. Created initial formula and base mix, managed flavoring, verified nutritional claims and requirements, and sourced ingredients. Audited and scaled up co-packer, managed regulatory claims, and ensured product was compatible with brand family. Modified products and marketing position for mainstream consumers.

Client: Marketer of specialty liquid dietary supplements
Assignment:
Helped develop new uses and improve performance and function of liquid supplement. Managed in-house formulation of product including flavor development and co-packers, and identified cost-reduction opportunities.

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STEVEN YOUNG WORLDWIDE